Top-Notch Support


All producers need someone in their corner. We stop at nothing to help our agents with sales and marketing support, case design, and coaching.

Producer-Focused


Our primary focus is helping agents learn the craft of selling, not recruiting.

Sales Success


Learn how to become a top producer selling final expense, Medicare Advantage, and annuities!

Discover How To Become A Top Producing Insurance Agent With Duford Insurance Group!

Are you’re interested in selling insurance? Are looking for insurance sales training resources to optimize your chances for success? Then you have come to the right place!

Greetings! My name is David Duford.

I specialize in recruiting and training newly-licensed or experienced insurance agents interested in selling:

  • Final Expense,
  • Annuities
  • Medicare Advantage

Whether you are thinking about getting your insurance license to sell insurance or are an experienced pro looking for a new insurance IMO, then you’ve found the right place!

Showing Agents How To Successfully Sell Insurance!

The reason insurance agents work with me is simple. They understand how life-changing an intensive training and coaching program has on their career trajectory.

Here’s the truth…

Along with unyielding commitment, on-going mentorship and training are paramount for long-term insurance sales success.

Why? Because the FASTER you beat the learning curve, the higher your odds you experience phenomenal personal and financial success!

How David Helps New And Experienced Insurance Agents Like You Become Top Producers!

There are many resources I provide to help agents become top producers.

  • Working In David’s Agency
  • Stand Alone Programs
  • Free Resources

Working In David’s Agency!

My primary business focus is recruiting and mentoring agents to become top producers.

The vast majority of agents work with me on mastering:

  • Final expense,
  • Medicare Advantage,
  • Annuities, or
  • Building an agency

Since 2012, I have worked with more than 2,500 licensed insurance agents nationally.

Through my training and coaching system, I have had the pleasure of witnessing many “rags to riches” stories. I’ve had many agents start with nothing – no knowledge of the business, no sales experience, and still develop 6-figure incomes selling final expense, Medicare, or through agency building.

Obviously, not everyone achieves success working with me. I’d be lying if I said otherwise! However, those committed and hungry stand the best chances of succeeding with my mentorship and training.

Learn More About Joining David’s Agency!

There’s several actions to take to learn if working with my agency is right for your personal goals:

The easiest route is to visit my agency overview page. Here you’ll learn all about the different sales and insurance lead programs I offer.

Learn More »

Then, if all is to your liking, you can schedule a time on one of my weekly Q&A calls to ask me questions and to learn more.

Learn More »

Do your due diligence! First, learn more about me and what I’m looking for in an agent. That way you have the information necessary to figure out if working with me makes sense for you.

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Then, read more first-hand testimonials and success stories of agents partnering with me.

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Interested? Review what insurance carriers we represent.

Learn About Selling Insurance From My Best-Selling Books!

I have authored 3 best-selling insurance sales books that you can buy either on Amazon, or in e-book format.

The Official Guide To Selling Final Expense Insurance helps agents interested in selling final expense learn the sales and marketing system I have taught to hundreds of final expense agents.

I discuss topics such as final expense leads, finding the best final expense carriers to work with, and proper selling techniques.

Interviews With Top Producing Insurance Agents involves in-depth interviews with 13 6- and 7-figure insurance agents and agencies on how they were able to sustain long-term success selling insurance.

The Official Guide To Selling Insurance For New Agents is designed for both aspiring and newly insurance agents who want a successful career selling insurance.

The book teaches agents how to avoid common pitfalls that end over 90% of agents’ careers within the first year.

You’ll also learn tips on how to find the best insurance sales job, as well.

Insurance Sales Programs

In addition to joining my agency or purchasing my books, there are several stand-alone programs you can purchase, even if you don’t join my agency.

In addition to joining David’s agency or purchasing his books, there are several stand-alone programs you can purchase, even if you don’t join his agency.

In addition to recruiting and training insurance agents, we offer multiple opportunities for agents and non-agents alike to participate in live training events in person and virtually, in addition to offering multiple top-notch sales and marketing courses and membership prorams designed to help final expense and Medicare agents.

Free Resources

My philosophy on insurance sales training is simple. Give away freely and without expectation until it hurts!

As evidenced by the almost 90% first-year drop-out rate, the insurance sales industry sorely lacks quality training and guidance. Regardless of whether or not you join my agency or by my products, I am 100% committed to providing quality, ACTIONABLE content to you on a daily basis.

Remember… knowledge is power! And the more you know, the better off you’ll be.

Check out some of my free insurance sales training resources below:

Youtube Videos


With approximately 24,000 subscribers as of October 2021, my YouTube channel is the top destination for new and experienced insurance agents to get top-shelf insurance sales and marketing training, with a focus on final expense, Medicare, and annuities.

I put out near-DAILY videos on all-things insurance sales and marketing. You’ll learn about:

The best life insurance lead programs, Carrier reviews, Tons of sales training, and, Hear interviews with top producing insurance agents.

Stop on by if you have a chance!

It’s a great way to learn more about myself and get comfortable with the idea of selling insurance.

What Agents Say About Selling Insurance With David Duford’s Team

“I would like to take this opportunity and express my appreciation for being able to be part of David Duford’s Agency as a part time rookie agent. David has always been top notch. Always does what he says he is…

Tracy Sease

“Hey David, I just wanted to reach out and say how much I appreciate all the help you’ve given me over the last couple of years. Your experience is invaluable and you have never hesitated to give me an answer…

Craig Potter

“I have been in the insurance industry for three years now and I can say I have FINALLY found my home. I was sold all kind of fluff, mlm crap, and crickets. I would encourage anyone in this industry not…

Shakina Hawthorne

“I am in my second year with the Duford Agency. I wasted two years with other IMOs before I discovered David Duford. The other IMOs all talk about their training and their leads, but it was all talk. David Duford…

Chuck Thornton

“I’ve been in the industry since 2016, and this is my second time coming back into it because I failed my first time. I have seen David’s videos and content for years but I just recently joined his group back…

Travis Lane

“Even though I've been successful in this final expense business since 2012, David has brought me insight into various aspects of how I now work smarter than before. I like being very independent but still need the tips and ticks…

Bruce McManus

“David Duford makes sense of a business model that has tons of opportunity for great income and the pitfalls that derail most amateur agents. His teachings are invaluable. If there was an agency that was a available that paid higher…

Sam Cunningham

“I recently completed three in-person training days with David Duford and came away feeling well-prepared to succeed in the business at home in Virginia. The hands-on experience in Chattanooga with David either at my side or easily available by phone…

Christine Peterson Lynch

“I've been following David at least a couple of years, and honestly I've never heard a bad word spoken about him, even on all the Facebook groups I'm in. The reason is he knows wtf he's talking about and he…

Dewey Burchett

“If you are debating whether or not to go with Dave, stop debating and make the jump! The level of hands-on training and service that I receive continually FAR supersedes any expectations that I had. My only regret is not…

Eric Andriechack

Ready to learn more about joining Duford Insurance Group? Get in touch today to learn more.

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